BIO

A talented, senior-level graphic artist with 20 years of exceptional corporate graphic art design experience in both public and private organizations. Exclusive work with ESKO products with specific attention in Artios CAD packaging software. In-depth knowledge of graphic design and art competencies including extensive work in Adobe Creative Suite. Exceptional work with photographers for product photography both in studio and on location.

CONTACT JASON

Jason's Track Record

Jason Siddons has worked with a variety of clients both in house and remote from personal businesses to large companies creating packaging, mock ups, advertisements, newsletters, direct mail and photo manipulation.

MODERN GORMET FOODS

Packaging Design Engineer May, 2016 - Present

Responsible for all packaging dyelines for both international and domestic gift lines. Approximately 1000 gifts are created annually.

- Worked closely with in house sample construction team to make effective dyelines for repeated use

- Designed dyeline templates then created a digital file system for fast retrieval

- Developed universal file guidelines for all designers in order to standardize digital files to reduce mistakes and confusing files

- Helped designers apply artwork to dyelines when help was needed

GRIFFIN CAPITAL

Supported the creative team on a variety of projects from web applications to printed material.

- Developed style guides for current product line

- Created, modified and used templates for email campaigns

- Preflight and packaged printed material for upload to printers

OAKLEY

Worked in Go To Market department creating international internal marketing material.

- Developed Tech Sheets books used to promote and inform sales force of new products and new color SKU’s of existing models

- Developed multiple Playbooks to outline marketing direction for product line in 2016

- Worked with multiple functional teams and marketing departments to collect data/images to be used in both Playbooks and Tech Sheets.

INCASE

Chino, CA Global company focused on design solutions centered on protection and mobility to meet the demands of today’s creatives. Designed and created web banners to coincide with the launch of there new website. Numerous banners were created at different sizes featuring different products or lifestyles. Specific banners were also created to promote Incase’s “SYNDCT” a group of extreme sports professionals who use specific products. Some of which were designed to there specifications.

AMSCAN

Orange, CA Is the world’s largest designer, manufacturer, and distributor of decorated party goods and accessories. Designed and created mock 3D party goods and accessories that were later produced in Mexico and distributed to Party City’s across the country. Created new packaging designs for Halloween party goods line. Built and photographed mocks for presentation to customer. Designed custom branded graphics to be applied to specialty products for Disney, Marvel, DC, and Hasbro.

STANLEY, BLACK AND DECKER

Lake Forest, CA Worked closely with individual marketing specialist on individual brands including Pfister, Stanley, Quickset and National Hardware. Final layout and clean up of Quickset packaging for printing. Created full size mocks of the new packaging for presentation to brand leaders.

TWISTORY STUDIOS

Santa Monica, CA Helped the company launch themselves to an independent status. Designed shirts, magnets, and other related promotional merchandise for Comic Con. Worked on pagination and layout of comic books including design of title pages and ad pages. Developed web banner ads to promote new comic books. Worked the booth at Comic Con.

CAMEL FINANCIAL, INC.

Newport Beach, CA 10 year working relationship on a wide variety of printed and web collateral. Designed and maintain the company website. Produced monthly email blast with specialized marketing theme. Produced forms, marketing ads and other promotional needs. Interactive pdf applications.

MODERN GORMET FOODS

Packaging Design Engineer May, 2016 - Present

Responsible for all packaging dyelines for both international and domestic gift lines. Approximately 1000 gifts are created annually.

- Worked closely with in house sample construction team to make effective dyelines for repeated use

- Designed dyeline templates then created a digital file system for fast retrieval

- Developed universal file guidelines for all designers in order to standardize digital files to reduce mistakes and confusing files

- Helped designers apply artwork to dyelines when help was needed

GRIFFIN CAPITAL

Supported the creative team on a variety of projects from web applications to printed material.

- Developed style guides for current product line

- Created, modified and used templates for email campaigns

- Preflight and packaged printed material for upload to printers

OAKLEY

Worked in Go To Market department creating international internal marketing material.

- Developed Tech Sheets books used to promote and inform sales force of new products and new color SKU’s of existing models

- Developed multiple Playbooks to outline marketing direction for product line in 2016

- Worked with multiple functional teams and marketing departments to collect data/images to be used in both Playbooks and Tech Sheets.

INCASE

AMSCAN

STANLEY, BLACK AND DECKER

TWISTORY STUDIOS

CAMEL FINANCIAL, INC.

Jason's Work History

Jan. 2010 to Oct. 2012 - Crown Bolt

Aliso Viejo, CA

Senior Graphic Designer
Corporate graphic designer for this regional manufacturing company that designed, manufactured and packaged hardware supplies for Home Depot, OSH and other hardware suppliers. Worked with entire marketing department on all product aspects including POP, packaging design, updating packaging design, signs, price labels, product bar coding and any internal artwork or designs.

Designed new packaging concepts to be used as pitches for new clients. Including polybags, clamshell inserts and carded item.
Designed wingstack POP packaging for test stores at The Home Depot. Designed the brand standard to which all future designs would adhere to.
Created individual price labels for entire product categories up to 1,000 individual SKU’s.
Co-directed new digital filing system for all existing and new digital art files. The new system eliminated problems from the past which included lost artwork and unusable digital files.
Generated bar codes for new products to be used in both data dumps and individual placement.

A fastener pack with a screwdriver and 16 removable bins

Jan. 2010 to Oct. 2012 - Crown Bolt

Aliso Viejo, CA

Designed new packaging concepts to be used as pitches for new clients. Including polybags, clamshell inserts and carded item.
Designed wingstack POP packaging for test stores at The Home Depot. Designed the brand standard to which all future designs would adhere to.
Created individual price labels for entire product categories up to 1,000 individual SKU’s.
Co-directed new digital filing system for all existing and new digital art files. The new system eliminated problems from the past which included lost artwork and unusable digital files.
Generated bar codes for new products to be used in both data dumps and individual placement.

A brochure with a picture of a scuba diving device

May 2006 to July 2008 - Sherwood Scuba Group

Santa Ana, CA

May 2006 to July 2008 – Sherwood Scuba Group – Santa Ana, CA
Graphic Designer
International manufacturing company that designed, manufactured and packaged scuba equipment. Worked closely with the art director and marketing director on all aspects of company image from packaging design to photo shoots. Responsible for layout and design of price guides, reference manual and consumer catalogs for all three Sherwood brands, Sherwood Scuba, Genesis Scuba and AKONA.

Assisted distributors with product shots and information regarding product line.
Designed a new image for packaging for the AKONA Adventure Gear product line.
Scheduled and oversaw numerous studio photo shoots for all three product lines. Prepared all the digital images for use in advertising and catalogs.
Set up Power Point presentations for product repair clinics.

A brochure for scuba diving equipment shows different types of scuba diving equipment

May 2006 to July 2008 - Sherwood Scuba Group

Santa Ana, CA

Assisted distributors with product shots and information regarding product line.
Designed a new image for packaging for the AKONA Adventure Gear product line.
Scheduled and oversaw numerous studio photo shoots for all three product lines. Prepared all the digital images for use in advertising and catalogs.
Set up Power Point presentations for product repair clinics.

Other Work History

July 1998 to 2006 - Logotech USA

Irvine, CA

Head of the art department for this national Promotional Product industry supplier that was named one of the top 10 fastest growing companies in the industry. Responsible for all pre-press aspects of art used for in-house screen and pad printing. Created advertisements, fliers and other offset printed items. Oversaw general maintenance and troubleshot for all office hardware. Supervised 2 artists.

Built and started a new art department, researched and purchased all department equipment including 3 work stations, Macintosh and PC machines, color and oversized printers plus a film processing system all under budget.
Worked on the development team which patented a printing process called Image Bonding™.
Provided innovative approaches to print design and process to enhance and expand catalog items.

May 1997 to July 1998 - Innovative Graphic Design

Costa Mesa, CA

Responsible for general graphic design for this subsidiary of White Cap Industries, a professional contractor supplier, with 70 locations in 17 states. Worked with department heads and art director on multiple projects ranging from catalogs, fliers, and signage supplied to all the stores and the corporate headquarters. Desktop publishing of monthly magazine and yearly catalog.

Produced digital layout of monthly discount magazine. Gathered and formatted product photos, information, and prices. Output film, proofed and corrected the blue line proof.
Updated annual 500-page catalog with new product photos, revised and created product descriptions while deleting and reformatting pages for new products. Worked with outside vendors to properly
feature individual items.
Produced signs, forms and general art for each individual store.

Education

Platt College – Newport Beach, California

Diploma in Graphic Arts

Chapman University – Orange, California

Bachelor of Fine Arts – Communications

emphasis in TV/Film Production

Interested in hiring Jason Siddons for your next project?

No job is too big or too small, Jason has experience working with both public and private entities. Contact him today to see what he can do to take your product design or advertisement to the next level.

CONTACT JASON